Malta and P1 powerboat series sign three year deal

Following the announcement of a three year agreement between the London based KBL Powerboat Management Ltd and the Maltese Tourism Authority on Tuesday; Malta will now be hosting the opening round of the 2006 P1 World powerboat Championship on May 12-14.

Following the announcement of a three year agreement between the London based KBL Powerboat Management Ltd and the Maltese Tourism Authority on Tuesday; Malta will now be hosting the opening round of the 2006 P1 World powerboat Championship on May 12-14.

Two rounds of the championship will take place each year incorporating a dedicated round the island speed record challenge.

The agreement is considered the most progressive in the three-year history of the P1 powerboat series, a championship fast replacing the UIM world offshore championship in popularity and importance.

It was after its first British event in Brighton two years ago that KBL successfully revitalised the historic Cowes Classic last August. It now looks set to become Europe’s leading offshore race promotor.

Martin McDonald, Commercial Director, KBL Powerboat Management Ltd said at the signing,

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“We are delighted to have secured this three year arrangement with the Malta Tourism Authority. It brings together two innovative thinking organisations committed to promoting the Maltese Islands on an international stage. For the MTA this initiative compliments its existing destination marketing programmes and allows Malta to utilise P1’s global audience to generate positive media exposure whilst attracting quality tourism and business to its Islands.

For P1, it reinforces the stature of this spectacular World Championship as a global marketing platform and establishes a long term partnership from which we shall build the event into one of Europe’s foremost sporting occasions whilst creating an unforgettable annual event for the people of Malta.”

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