2010 event confirms a revival in the fortunes of offshore racing assuring onward sponsorship
The success of Italian Fabio Buzzi reclaiming the Harmsworth Trophy over the August Bank Holiday weekend was matched by another success story for the British Powerboat Festival at Cowes.
Title sponsors RB12.com – promoters of the 2012 Round Britain Land, Sea and Air event – began their three-year association with the RB12.com Race Village in Cowes Yacht Haven.
It was an instant hit both day and night as visitors gathered to enjoy bars, food courts, live music, street entertainers, and various merchandising stalls as well as the racing itself.
Over 7,000 were attracted to the event, with £5,000+ raised for the RNLI, who supplied a variety of activities promoting their work in the area.
Hannes Bohinc, team owner and throttleman of Wettpunkt.com, said: “It was refreshing to see so many members of the public attending. It was a good location, very well thought out, and something that can be built upon in years to come.”
Hugo Ambrose, director of RB12.com, said: “Our aim before the festival was to bring powerboating to a bigger audience, and the 2010 event has laid a strong foundation. We’re hoping to go even bigger and better in 2011.”
